Blid

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Blid
Nicklas Ingemann
Mathilde Gøhler
Mia Flarup
Victor Diemar
Victor Diemar
Amanda Johansen

For this campaign, we translated Blid’s gentle identity into a tactile, lived-in visual universe. Focusing on the products in use, we worked with wet textures, damp skin, and natural light to create imagery that felt close, sensual, and soft. Through art direction, photography, and retouching, we explored tones, surfaces, and movement — capturing the brand’s essence with honesty and intimacy.

Deliveries

On model images

We created a soft, sensory world where hair, skin, and movement became the core storytelling tools. Natural light, subtle textures, and an instinctive, intimate approach helped bring the products to life in use — always with a tactile, real feel at the heart.

Product images

We captured the textures, consistencies, and active moments of the products in use — from creamy formulations to rich lathers and subtle drips. The focus was on tactile detail and sensory appeal, working with close crops, natural tones, and a softness that aligned with the brand’s visual language.

Video

To support both brand storytelling and e-commerce needs, we produced a suite of short, elegant video assets — focused on textures, application, and mood. Soft transitions, intimate framing, and a natural pace mirrored the tone of the stills and extended the visual language across formats.

Brand video crafted for Blid Care